DESIGN DIRECTOR
CHICAGO, IL
STRATEGIC DESIGN, PRINT & PATTERN, ILLUSTRATION
CHARACTER
STYLE GUIDE
The Client: Pusheen
The Challenge:
Create a style guide for Holiday 2022 that follows a cookie, sweets, and gingerbread house theme. Treatment of assets inspired by cookie icing, sprinkles, candy. Props/icons should focus on stars, trees, gum drops, candy canes, and gifts.